Limecraft Nominated for 2019 NAB Product of the Year Award

Maarten Verwaest
March 26, 2019

Ghent, March 26, 2019 – Limecraft® announced today that they have been nominated in the 2019 NAB Show Product of the Year Awards in the category of Artificial Intelligence (AI) and Machine Learning for the world premier of automated localisation of content. The award recognises the most significant and promising new products and technologies being showcased by exhibitors at the 2019 NAB Show, April 8 – 11 in Las Vegas, NV.

Given the massive uptake of OTT distribution and (S)VOD services, enabling producers to unlock content on a global scale, there is a an emerging and growing need for producers and distributors to provide complementary subtitles in different languages. Limecraft is the first to deliver fully automated localisation of content. Producers and distributors can now expose their content in areas that otherwise would not be accessible.

NAB Show Product of the Year Award Winners will be selected by a panel of industry experts in 16 categories and announced at an awards ceremony and cocktail reception at the Westgate Las Vegas Resort on April 10.

‘We are proud to be nominated for an NAB award for Limecraft Flow in the AI and machine learning category,’ said Maarten Verwaest, CEO of Limecraft. ‘This innovation eventually allows producers of original content, regardless of their size or budget, to access audiences on a global scale and to remain competitive in a context of massive consolidation. It is a game changer.’

The development of the product for automated localisation of content was partially funded by the Creative Europe programme of the European Commission.

About Limecraft

Limecraft Flow is a cloud-based Asset Management and Workflow platform optimised for maximum collaboration and productivity. Using AI and machine learning, Limecraft automates repeatable tasks and producers benefit from a pipeline that enables them to produce more and faster, including ingest, logging and transcription, rough-cut, as well as subtitling and localisation.

For more information on Limecraft or Limecraft Flow, visit

About NAB

The National Association of Broadcasters is the premier advocacy association for America’s broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. For more information, visit .

About NAB Show

NAB Show, held April 6 – 11, 2019, in Las Vegas, NV, USA, is the world’s largest and most comprehensive convention encompassing the convergence of media, entertainment and technology. With nearly 100,000 attendees from more than 160 countries and 1,700+ exhibitors, NAB Show is the ultimate marketplace for solutions that transcend traditional broadcasting and fuel the digital storytelling economy. From creation to consumption, across multiple platforms and countless nationalities, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. Explore more at

The 2019 NAB Show Awards