Growth Marketeer

Limecraft is a hightech company in the media and entertainment space. We help our customers managing their digital production workflow. From the everyday to the extraordinary, we help them bridge the physical and the digital world, enabling them to maximise creativity and to create more content faster. Among our customers are some of the best known brands in media and entertainment, including Warner Bros., the BBC, France Télévisions and many more.
Limecraft is on a mission to become the largest backbone for professional production of audiovisual content. We’ve consistently grown over 10% per month during the last 18 months. To maintain this pace, we are now hiring an experienced marketing professional.
You know how to position a B2B SaaS offering and have a thorough knowledge of modern digital marketing channels. You work in close collaboration with the R&D and the sales teams, and you’ll have a team of content creators at your disposition. If that sounds like a plan to you, feel free to reach out.

Your responsibilities include

  • Discuss the go-to-market strategy with the R&D and sales teams
  • Develop and implement inbound and email marketing strategies to achieve different results throughout the customer journey: identify leads, convertion, retention and win-back
  • Oversee the implementation of best practice lead generation processes and technologies, including thought leadership, search engine optimisation (SEO) and the use of social media
  • Identify key strategic audiences, and create appropriate direct email campaigns.
  • Drive performance through a results-driven experimental approach, in existing channels and by experimenting with new channels.

What we expect from you

  • An experienced marketing professional, with minimum 3 years of experience in the context of B2B and SaaS
  • A digital native with a passion for media and entertainment
  • Analytical mindset to continuously evaluate and adjust the performance of the sales funnel, campaign results and channel effectiveness
  • You have ink on your fingers, and you go the extra mile that suits the start-up mentality
  • A natural born communicator, fluent in English

In return, we offer a front row seat in one of the most promising scale-ups in the media space. You’ll be part of a top team of colleagues, equally ambitious and only satisfied with the best.