AI transcription, Subtitling, Events Using AI in AVT – What works and what doesn’t Charlotte CoppejansOctober 27, 2022 On November 10th 2022 at the Translating Europe Forum, our CEO Maarten Verwaest will share Limecraft’s view on the do’s and don’ts of using AI for professional transcription, subtitling and Audiovisual Translation (AVT). Join thousands of language professionals by registering via the website of the European Commission. Using AI in AVT – What works and what doesn’t work (yet) As part of this presentation, Maarten will discuss the latest advances in AI for media. Many use cases of AI in media and entertainment are very promising, and especially language professionals have successfully discovered and implemented several value-added applications. The key questions are how to deal with inaccuracy, what user interface you need to make it work, how to deal with the people’s concerns of how it will affect the quality of their jobs, or the more existential question of how to measure “successful” in the first place. Whether or not an application is adopted by professionals as part of their day-to-day work, depends on many factors. In this presentation, illustrated by real cases of transcription and subtitling, we will explore what works, what doesn’t quite work yet, and what areas are unlikely to be solved by technology on their own.